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What is a Postback?

📡 What is a postback and why does it matter?​

A postback is a server-to-server (S2S) notification that Commizzion sends to your tracker (such as Keitaro, Binom, Alanbase, or others) when a key event occurs in your campaigns.

🔑 Key events that generate a postback:​

EventDescription
RegistrationThe user registers with the operator.
FTD (First Time Deposit)The user makes their first deposit.

🎯 Benefits for the affiliate​

  • Robust tracking: no reliance on cookies, pixels, or SDKs.
  • Reliable optimization: improves performance in your tracker or MMP.
  • Reconciliation and auditing: with downloadable evidence for greater transparency.

Now that you understand what a postback is and how it benefits you as an affiliate,
the next step is to configure it without errors.